Documenting Results Helps Justify Your Investment
Helping your audience understand the impact of fire is only half the battle. They also need to understand how prevention strategies work. It’s important to be able to document your effective methods. A good example of this is in Moultrie, Georgia. Since March 2009, 20 fires occurred in homes where smoke alarms had been installed as part of an organized installation program funded through the Centers for Disease Control and Prevention’s (CDC) SAIFE (Smoke Alarm Installation and Fire Safety Education) program. Moultrie officials have tracked 56 lives that were potentially saved as a direct result of the smoke alarms installed during the program. Outcomes are a vital part of your advocacy effort. If you can’t measure it, you can’t evaluate it.